95% video success rate. That’s what Ethan Anderson achieves regularly with his video-based learning strategy as the Director of Product Management for NOLA Education's Star Academy.

Shaped by his work with Star Academy to boost academic gains for at-risk students, his insights are also invaluable for professional training videos and thought leadership content.

Discover his process for consistent results and steal his formula for your next video campaign.

Short on time? Start here.

00:00 Introducing Ethan Anderson
01:22 Star Academy’s Mission in Education
01:48 Using Multimodal Learning To Engage
02:18 Strategies To Drive Video Engagement
03:00 Double Video Efficacy with User Research
04:12 Star Academy’s Approach To Learning
06:16 Using Qualitative Data for 95% Success
08:09 Video Prototyping for Stakeholder Buy-in
09:18 The Importance of Controlling Video Access
10:06 Storytelling Is Still King
10:50 Engaging the TikTok Generation
11:32 Use AI Strategically in Video Creation
12:14 Thanks for Watching!

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